Next Generation: Why it’s Important to Look to Entry-Level Luxury Consumers
Luxury retail stores should enhance their brand experience and provide personalized service to all consumers, but particularly entry-level millennial luxury shoppers. Millennial customers (those born after 1980) are beginning to spend more money and shop more often at luxury retailers than baby boomers. These entry-level consumers bring a completely new set of expectations to the… Read More on Next Generation: Why it’s Important to Look to Entry-Level Luxury Consumers
