Photo by Gabrielle Henderson on Unsplash
In order for luxury brands to remain relevant and viable in the decade ahead, Luxury Institute argues in a recent white paper that there are seven unconventional trends brands should explore to create new value for clients, employees, constituents and society at large. From digital transformation fueled by customer data, artificial intelligence and data-driven insights to the importance of emotional intelligence in nurturing client relationships, the emergence of better performance metrics and redefined business models, the luxury brands that master these emerging trends will dominate their respective categories.
